Thursday, 11 April 2019
Bisleri Packaged Drinking water
When you think of drinking water we call bisleri specifically whenever we think of packaged drinking water to be purchase we prefer the brand bisleri with think we recall we remember bisleri strikes to your mind bisleri has strange story to tell you
Bisleri is India's first package water bottle product as it is pioneer product in Indian market
It is is decided that bisleri we will be marketed to sell packaged drinking water but but people new and remember bisleri for the soda bisleri soda because in selling packaged drinking water bisleri did not get any success success in initial days then bisleri company was bought purchased by the Parle Company initially company was popular for the bisleri soda but right now now after acquiring bisleri by Parle today de
Today bisleri is the the biggest packaged drinking water brand
Bisleri has 40% market share of 7000 crore approximately Indian packaged drinking water industry initially and Italian businessman cigna police bisleri started this company he was a chemistry an interviewer and businessman
Initially bisleri was malaria drug manufacturing company they have small set up to manufacture to produce Malaria medicines and it has got small land in Mumbai
In 1965 first plant was set up in Mumbai for the manufacturing of packaged drinking water
That time people were thinking that who will bring packaged drinking water for one rupees that time one rupees is also very big amount that time there was very bad quality water is supplied to the Mumbai City Dr roses from bisleri company where thinking that this concept will be a big success in the future then and the launch two products of bisleri in the market one is bisleri water and second is bisleri soda
Initially bisleri water is sold more in restaurant hotel and local market
Selling packaged drinking water did not get much success in initial days because of this the owner of the company e did not want to continue this company
On the other hand Parle Company with its product thumbs up goldspot limca want to sale soda in the market
Parle Company wanted to launch new solar product in the market
Owner of the Parle Chauhan brothers where familiar with the the owner of the bisleri company and they came to know that owner of the bisleri company wanted to sell his company
Parle Company Rajasthan launching their own product and new company they a purchase bisleri company and decided to sell the product soda with bisleri name only and not other name in 1969 bisleri company was bought by the parlour for rupees four lakh only that time this amount was a big amount but for the Parle Company it was negligible amount they did not think twice for this deal owner of the bisleri company always regretted for the decision he had make in 1969
Initially when Parle Company decided to sell the soda and the brand of bisleri was not keen in selling packaged drinking water but after the research Parle Company came to know that at railway station and crowded places there is lack of safe packaged drinking water clean packaged drinking water and people purchasing plain soda at these crowded places and drinking soda rather than drinking water
Parle Company thought that if we make available packaged drinking water at these crowded places like railway station bus stop then we could provide customers a good safe clean drinking water so that they wanted to produce or manufacture save clean drinking water at large scale or at large aaj amount
Because of good brand promotion and packaging bisleri brand became a big hit in the market for packaged drinking water
Because of this there are so many brands in the market for packaged drinking water bisleri has more than 40% market share
Initially it was water bottle glass water bottle but later on it converted to plastic water bottle right now there are 50 manufacturing facilities and 1.5 lakh dealers are there in the market in India so this is the journey of water packaged drinking water brand bisleri
Wednesday, 10 April 2019
AMAZON Story
AMAZON Story
today we are doing online shopping we are very happy to the online shopping how can you forget the name Amazon in case of online shopping for in e-commerce business in The E-Commerce business there are so many companies but the place which Amazon has in customers mind is cannot be given to any other competitor do you know how Amazon started how it give
12 January 1964 a baby born to a lady or to a girl of 17 years
Babies name is Jeffrey Preston Johnson
We know that child as Jeff bezos today when is the richest person on the Earth today when Jeff bezos born her mother was in high School her or his father Jeff bezos father has a shop for bike and its maintenance
however Jeff bezos mother to the divorce and married to other person make business that's why now we have Jeff bezos
From the childhood Jeff bezos head inclination and interest towards science and technology that's why he preferred engineering in computer science
When Jeff bezos is working in high School he was also working with McDonald he was very good at studies and he cannot able to who give excuses he used to you like to study is Princeton University and it done is course in electrical engineering and computer science when he finished his all the cities has only one way is life that is job but it did not like job he did not even search for the job there are so many MNC companies looking after him and asking him to join the company and they were giving so many invitation to Jeff bezos Intel corporation and Nokia Bell lab offer jobs for build web pages budget business accepted offer from Intex company where is working for international business he was there for so many years so long and company also decided to promote him but before that he left is company then he started to work or he was working with the daily show and Company at that time he was thinking for the future and what could be the future of retail order shopping has a great vision and also came to know what we should enter into to get more profit that's why I decided to open his own company in 1993 his own online book store in 1994 stop working for the these and Company and in 5 July 1994 he started his own company from garage and he name that company as Amazon all journey was not that smooth he was not knowing even what are the files and formats and other things I
Z Business live the job and also taken 3 lacs US dollar loan from his parents you work hard you work from the garage he worked for the parents and he did not spend or waste his time or waste is money sometimes you work so hard and so long that in delivery used to visit for distance places also used to forget his meal lunch sometimes they don't get any food to eat because he is busy with work he decided to expand his business too many areas
you also started selling other items on online Amazon books store and people started also purchasing from his website and soon he got so many orders so many revenue generated and so many profit he earned today is the richest person on the Earth or in the world
jab is believed that if you want to do something new something innovative something creative it will take time and will take a lot of hard work also that of smart work
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